Summary: Executing Your Strategy: Review and Analysis of Morgan, Levitt and Malek's Book
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About this ebook
This complete summary of the ideas from Mark Morgan, Raymond Levitt and William Malek's book "Executing Your Strategy" shows that the days when executives could concentrate on formulating a brilliant corporate strategy which was then left to others to execute are probably gone forever. Today, corporate strategy needs to be carefully aligned with the actual day-to-day activities of the organisation and deliberate investment in the right projects in order to produce superior results.To be more specific, strategic execution will only happen when six essential domains are in alignment with each other and also with the external environment. These six domains are Ideation, Nature, Vision, Engagement, Synthesis and Transition (I-N-V-E-S-T). This summary explains to the reader how to create better alignment between these imperatives.
Added-value of this summary:
• Save time
• Understand key concepts
• Increase your business knowledge
To learn more, read "Executing Your Strategy" and discover real-world examples and fresh insights, and then get things done in your own organisation.
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Book Presentation
Executing Your Strategy by Mark Morgan, Raymond Levitt and William Malek
Book Abstract
MAIN IDEA
The days when executives could concentrate on formulating brilliant corporate strategy which was then left to others to work out how to execute are probably gone forever. Even brilliant strategy when coupled with mediocre execution always ends up generates disappointing results. Today, corporate strategy needs to be carefully aligned with the actual day-to-day activities of the organization and deliberate investment in the right projects in order to produce superior results.
To be more specific, strategic execution will only happen when six essential domains are in alignment with each other and also with the external environment:
To execute better, work at creating better alignment between the six I•N•V•E•S•T domains for your organization.
About the Author
MARK MORGAN is a consultant, keynote speaker and educator. He is chief learning officer at IPSolutions Inc. and practice director at the Stanford Center for Professional Development. Mr. Morgan has over twenty-five years experience assisting companies to convert strategy into action and has worked with a number of Fortune 50 companies worldwide.
RAYMOND LEVITT is professor of civil and environmental engineering at Stanford University. He is also coordinator of Stanford’s Construction Engineering and Management program. Dr. Levitt was previously on the faculty of MIT and serves as a director of Design Power Inc., Vite Corporation and Visual Network Design, Inc. Dr. Levitt is the coauthor of several books including Construction Safety Management and Knowledge-Based Systems in Engineering.
WILLIAM MALEK is strategy execution officer at Strategy2Reality LLC. He is a former program director for Stanford University’s Advanced Project Management