Direct Mail Fundraising for Youth Sports: Six (Explicit) Steps to Success
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About this ebook
This e-book is designed to provide hands-on instruction for coaches, parents and/or organizers of sports-related groups to fund the operations of their team/squad. The easy step-by-step strategies I provide will demonstrate how a personally crafted direct mail fundraising (DMF) letter (and envelope) can be an effective tool to raising the money needed to fund your sports team or cheer-leading squad completely through community philanthropy. There are also four appendices with explicit usable examples for your success.
The approach outlined in this book may be the perfect alternative to running rummage sales, selling candy bars, holding car washes or chasing other labor-intensive solutions. A huge benefit to your DMF campaign is you retain 100% of what you raise. There is no sharing “one-third of sales” – you keep it all. And, within just three weeks, your team can have its money in the bank earning interest and ready to spend!
Gary R Harris, Jr
Gary R. Harris, Jr. has been in the fundraising business since 1990, when he began work with the Boy Scouts of America. For over 29 years, Harris has assisted some of the country's finest non-profit organizations with their fundraising needs. Gary’s experience includes work with the Annual Fund, Major Gifts, Endowment, Debt Reduction, Capital Campaigns and pre-campaign feasibility studies for rural hospitals, scout councils, recreational/park districts, higher education institutions, monasteries and churches.When Gary is not working with clients, he enjoys cycling, outdoor adventure, participating in Rotary Club, and traveling.
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Direct Mail Fundraising for Youth Sports - Gary R Harris, Jr
Direct Mail Fundraising for Youth Sports:
Six (Explicit) Steps to Success
Gary R. Harris Jr.
Direct Mail Fundraising for Youth Sports: Six (Explicit) Steps to Success
Published by Gary R. Harris Jr. Smashwords Edition
Copyright 2015 Harris Consulting LLC
Copyright, Legal Notice and Disclaimer: This publication is protected under the US Copyright Act of 1976 and all other applicable international, federal, state and local laws. No part of this document or its related files may be reproduced or transmitted in any form, by any means (electronic, photocopying, recording, or otherwise) without the prior written permission of the publisher.
Disclaimer
The (explicit) instructions provided in this ebook are based on the author’s professional experiences and educational knowledge. The publisher and author will not be held liable for the use or misuse of the information within.
Table of Contents
Introduction
Campaign Preparation
Step 1 – Determine Your Goal
Step 2 – Prospecting
Step 3 – The Letter
Step 4 – The Envelope
Step 5 – Envelope Enclosures
Step 6 – The Thank You
Campaign Tips for Success
Appendix A – Prospect Trigger List
Appendix B – Sample Fact Sheet
Appendix C – Sample Gift Information Card
Appendix D – Sample Thank You Card
A Note of Thanks
About the Author
Introduction
This ebook is designed to provide hands-on instruction for coaches, parents and/or organizers of sports teams for raising the funds needed to operate their teams. The strategies I provide will demonstrate how direct