Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Spotlight Series | Why Searchable Video Is A Must Have In The Next Wave Of Commerce

Spotlight Series | Why Searchable Video Is A Must Have In The Next Wave Of Commerce

FromOmni Talk Retail


Spotlight Series | Why Searchable Video Is A Must Have In The Next Wave Of Commerce

FromOmni Talk Retail

ratings:
Length:
16 minutes
Released:
Jun 26, 2023
Format:
Podcast episode

Description

Vyrill's Ajay Bam joins Chris Walton and Anne Mezzenga live from CommerceNext to discuss the growing importance of in-video search for both retailers and brands.

In this podcast, Chris and Anne go deep with Ajay on:

– Video's growing impact on e-commerce conversion
– Why video reviews are more trustworthy than text reviews
– How in-video search helps brands find video insights for marketing campaigns and also helps shoppers find answers to product questions by returning search results as video clips
– And, most importantly, the power of cataloging demographic, sentiment, brand appropriateness and safety data in every video about your brand out there!

Video is the future, and this podcast helps to paint the picture as to why.

*Sponsored Content*This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Released:
Jun 26, 2023
Format:
Podcast episode

Titles in the series (100)

Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy