Ian discusses 7 easy ways to improve your digital marketing strategy for your business. Testimonials stink. They don’t get results for your business. By collecting and crafting your customer’s stories, you will be able to increase conversions, leads, and engagement. In this episode, Ian discusses the various ways you can use these stories to improve your marketing strategy.What You’ll Learn:Why You Shouldn’t Create TestimonialsThe Secret to Getting More Clicks and EngagementThe Importance of Cold Traffic AdsThe Best Social Media StrategyHow to Increase Website and Landing Page ConversionHow to Double the Conversion Rate of Your Site 2 Most Powerful Ways to Use Video ImmediatelyResources:Connect with IanBook a Discovery Call Today with Our ExpertsSubscribe Today![FREE GUIDE] 65 Ways to Scale Your Agency Using VideoWhy Testimonials StinkThe Difference Between Warm, Hot, and Cold TrafficHow to Hire A Digital Marketing Agency Sales Team Using Video See acast.com/privacy for privacy and opt-out information.