Is your business a "lifestyle" business? An escape from the corporate world? A means of independence? Or the expression of a true passion? Could it turn into a long-term growth business? There is nothing wrong with any of these strategies. But it's important to get clear on the purpose of your business. In this episode of The Brand Builder Podcast co-hosts Ryan Daniel Moran and Max Kerwick share their thoughts on operating a business you may or may not be truly passionate about.