27 min listen
106: Cassie Bull, Freelance Producer
ratings:
Length:
49 minutes
Released:
Apr 26, 2024
Format:
Podcast episode
Description
In this episode of Dear Art Producer, host Heather Elder converses with Cassie Bull, a VP Executive Freelance Producer, exploring her impressive journey within the production industry. They delve into Bull's beginnings in PR, her transition to an ad agency, and her evolution into a respected producer known for her creative and adaptable approach across photography, animation, original music, sound, and broadcast video production. The conversation illuminates the importance of adaptability, the art of maintaining work-life balance amidst busy schedules, and the nuances of the creative process in freelancing. Also discussed is client relationships, the critical role of treatments in pitching, and trends in pharma advertising. In an industry where the rules are always changing, it’s helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work. More about our guest: Find Cassie on LinkedIn: https://www.linkedin.com/in/cassie-bull-b0658a33/ More about your host: Heather Elder’s Bio Heather Elder’s Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook
Released:
Apr 26, 2024
Format:
Podcast episode
Titles in the series (100)
012: Mara Serdans, Freelance Art Producer and Consultant: Mara has been in the business for almost 15 years, both in advertising and publishing; she now consults with photographers on how to get noticed in crowded markets. Key Takeaways [1:07] Heather introduces Mara and asks her guest to talk about... by Dear Art Producer