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The Wild Wild West of Food Marketing to Kids: From Tony the Tiger to Tiktok  (Pt. 1)

The Wild Wild West of Food Marketing to Kids: From Tony the Tiger to Tiktok  (Pt. 1)

FromPressure Cooker


The Wild Wild West of Food Marketing to Kids: From Tony the Tiger to Tiktok  (Pt. 1)

FromPressure Cooker

ratings:
Length:
31 minutes
Released:
Apr 24, 2024
Format:
Podcast episode

Description

A generation ago, food marketing to kids was found mostly in two places: Saturday morning cartoons and the cereal aisle. No more. Children are now targeted throughout the grocery store, on billboards, product placements and, most dangerously, on digital media. Jane and Liz talk to Jennifer Harris of the Rudd Center for Food Policy and Health and Charlene Elliot of the University of Calgary to understand how the problem has exploded, in particular for tweens and teens, who are now believed to be even more vulnerable to advertising messages than young children. 
Further Resources:

More than a Nuisance: Implications of Food Marketing for Public Health Efforts to Curb Childhood Obesity (Annual Review of Public Health)
Food marketing to teenagers: Examining the power and platforms of food and beverage marketing in Canada (Appetite)
Tracking teen food marketing: Participatory research to examine persuasive power and platforms of exposure (Appetite)
See omnystudio.com/listener for privacy information.
Released:
Apr 24, 2024
Format:
Podcast episode

Titles in the series (52)

Feeding children is among the most basic of human responsibilities. So why do we so often feel like we’re failing at it? Pressure Cooker examines the history--and contradictions--of America’s Advice Industrial Complex, and brings intimate, funny and emotionally resonant stories from parents locked in the daily struggle to navigate manipulative marketing messages, impossible cultural expectations, and little people with big personalities as they try to set their kids on a healthy path for life.