Insurance sales principles backed by science?! That’s right! In today’s episode, our insurance gurus talk about 5 sales principles that are powered by psychology and can help you build rapport, credibility, and trust with prospects, ultimately leading to more successful sales outcomes.The duo emphasizes the importance of understanding human psychology in sales, highlighting how people make decisions based on emotions first, and then justify them with logic. They stress the ethical nature of these tactics, focusing on genuine communication that resonates with prospects on a deeper level. By offering value upfront, leveraging testimonials, and reframing objections, insurance professionals can create meaningful connections with clients and overcome common sales hurdles.? Tune in and learn the practical application of these psychological principles and how you can implement them in your agency. Get to know about non-verbal ques and much more when it comes to dealing with potential prospects with the Insurance Dudes!The Insurance Dudes Weekly 5-Min ReadTips, Tricks, and Wizardry for Everything Your Agency TouchesSubscribe for a treasure trove of knowledge, and never miss out on a golden nugget again! Our newsletter is the map to the hidden gems of insurance mastery.Subscribe HereReady to Unearth the Goldmine of Internet Leads?Unlock the Alchemy of Turning Internet Leads into Gold with "Internet Lead Secrets"Dive into the strategies that transformed us into Midas of the insurance world, writing over 10mm in annualized auto premium amidst global chaos. Grab your copy before it vanishes!Check It Out Before It’s Gone!Teledudes Telefunnel™ Agency Growth SystemOn-Demand Masterclass: The Treasure Map to Lead MasteryStep into our world where leads are never cold, and revenue streams flow like rivers of gold. Register now and discover the X marks the spot of agency growth.  Register And Dominate!Is Your Agency a Sleeping Giant or Just Sleeping?FREE Agency Growth Diagnosis with Jonathan CuevasDon’t let your agency be a ship lost at sea. Book your growth call now and let Jonathan, the captain who steered Jason's team to $250k a month, navigate you to the treasure island of your business goals. Get your growth plan, tailored just for you. It's time to wake the giant within.Book My Agency Growth Call NowDive into an episode where entertainment and enlightenment collide, and walk away with a toolbox that even Feynman would envy. The Insurance Dudes are on a mission: making the complicated uncomplicated, and having a blast along the way. Are you in?  #LEGOSupport the showHey there! Thank you for listening! We'd be SUPER GRATEFUL for a subscribe!And a review over on the Apple Podcasts would be incredible!Check out our newsletter, webinar, and some great Internet Lead tactics at The Insurance Dudes Homepage.We appreciate you!Craig Pretzinger & Jason FeltmanThe Insurance Dudes