Beyond the Algorithm: Navigating the Mental Health Aspect of Social Media Marketing

Meg Casebolt, author of 'Social Slowdown' joins me to discuss the pressures faced by creators and consumers alike.

FOMO
The constant need to stay ahead of trends and conform to the algorithm, combined with the distractions and interruptions of social media notifications, can take a toll on focus and productivity. We also explore the addictive nature of social media, the craving for dopamine and novelty experiences, and the surface-level conversations it often promotes.
Real Conversations
In contrast, our love for podcasts stems from their ability to foster deeper conversations, exploration of various topics, and more nuanced perspectives. We feature real stories from content creators and business owners who have reevaluated their social media strategies, discuss the pitfalls of focusing solely on vanity metrics, and the importance of aligning your business model with your desired content and audience behavior.
It is OK to press pause?
Join us as we navigate the ever-changing landscape of social media, question its effectiveness in achieving specific goals, and explore alternative strategies for reaching your target audience. It's time for a social slowdown on the Endless Coffee Cup podcast!
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