Welcome to Boostly Podcast Episode 713.

Mark and Maddy discuss how to maximize business success in 2024 by focusing on experiential travel and creating direct booking strategies. They describe how Mount, Maddy's company, enables businesses to provide a variety of experiences to travelers ensuring an increase in guest reviews and converting more guests into superfans. Mark shares his own experiences and strategies in the hospitality industry, including the importance of knowing your guest avatar, building a database, and creating partnership experiences. They also introduce a joint initiative, the STR co-op, aimed at unifying the fragmented short-term rental industry, and provide insights on how businesses can benefit from it.

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