Most coaches I run into tend to over complicate things. From their online courses to their messaging. They tend to think that more is better when in reality, oftentimes less is more. Especially in the case of your messaging. If your messaging is complicated or unclear, your audience is going to move on. My guest on this week's episode, Donald Miller, is a legend at this (among other things). During this episode he shares… How to simplify your messaging down to a tagline so that you own a problem and become the go to solution.  3 mental shifts that he has made throughout his life that has resulted in him becoming one of the biggest names in the expert business 3 hacks that anyone can use when they find themselves in a tight spot, like cashflow or any type of bind.  And much more! Don’t miss this episode! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode202 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi http://colinboyd.co/kajabi