In today's episode, we welcome Erin: a brand and web designer who leveraged her personal branding in her email newsletter and saw a 70% open rate (double the industry standards)

We talk all things personal branding and email newsletter strategies, the importance of authenticity, storytelling, and maintaining a regular email communication schedule for business growth.

We also explore the challenges of finding a balance between personal sharing and professionalism, and how personal experiences can be woven into business conversations.

Also covers the use of tools such as Flodesk- aka the best email marketing tool for newsletter creation and the potential benefits of guest writing and story repurposing.

CONNECT WITH ERIN
https://www.instagram.com/rubyworks.co/
https://rubyworks.co/design-with-personality

CONNECT WITH VICKY
BUSINESS COACHING INSTAGRAM
PODCAST INSTAGRAM
IAMVICKYPHAN TIKTOK
WORK WITH ME