I'm joined by Noah Kagan, CEO of AppSumo. We talk about how to build products people love, how he lost $1M for not listening to customers, how to find the best business ideas in 2024, and more.? Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/70,000+ people are already subscribed.FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/FIND NOAH KAGAN ON SOCIALX/Twitter: https://twitter.com/noahkaganLinkedIn: https://www.linkedin.com/in/noahkagan/Episode timestamps:00:00 Why you should test your business ideas first 00:43 The importance of differentiating your brand02:07 Best opportunities for entrepreneurs in 202406:41 Using content creators to grow your business08:28 The impact of AI in the workplace10:15 Platforms to streamline the hiring process12:40 Why you don’t need to innovate everything18:43 Tips for hiring A-players22:55 How Noah lost $1M27:08 How Greg built the largest real-time stock market29:43 How to build million-dollar businesses in 202433:50 Dealing with rejection in business37:55 How to decide if a project is worth pursuing45:58 How to find the best business ideas