Today I'm joined by Late Checkout’s Chief Operating Officer Theo Tabah and Operating Partner Jordan Mix.We talk about the importance of trust in business, our main takeaways from 2023, and six juicy startup ideas you can steal for 2024. ? Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/70,000+ people are already subscribed.FIND ME ON SOCIALTwitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/LINKS FOR THIS EPISODETheo’s socials:X: https://twitter.com/TheoTabahLinkedIn: https://www.linkedin.com/in/theotabah/Jordan’s socials:X: https://twitter.com/jrdnmixTIMESTAMPS:00:00 Intro01:28 Why trust is the key to business success08:44 Productized partnerships11:40 How Greg and Jordan met on X17:40 Finding out what fuels you21:51 Scalable consulting25:31 Greg’s biggest regret of 202330:16 First business idea: Locket for creators37:42 Second business idea: Apple Vision Pro bars45:10 Third business idea: A multi-industry fitness product 49:47 Fourth business ideas: Neighborhood work clubs58:02 Fifth business idea: Cup of sugar, an app to meet your neighbors01:02:44 Sixth business idea: Right hand, assistance for solopreneurs