In this live episode of The Bootstrapper’s Guide to Logistics coming to you from FreightWaves’ F3 2023, we get to hear the story of Roberto Icaza, Co-Founder, President & COO at Rapido Solutions Group. After finishing an internship at Coyote Logistics, right after it landed its most high-profile account with Heineken in 2010, he opened its very first office in Mexico. In 2019, Roberto realized he wanted to start a business of his own. After sharing a lunch with Danny Frisco, which turned into a 12-hour brainstorming session, he decided to open  Rapido, a logistics staffing and recruiting company.Proudly sponsored by Rapido. How freight companies find freight talent.