AI is being leveraged by the beauty sector to help increase productivity, reduce costs, automate task and improve decision-making. In last week’s guest episode, Lorraine heard how AI was impacting the beauty industry and what can be expected of this powerful technology in the future. Taking a cue from her interviewee, Lorraine decided to take up the challenge of seeing how capable one commonly-used AI tool – tech darling ChatGPT – is of formulation. Could it help, for example, formulate a solid facial serum bar with vitamin C? In this opinion episode Lorraine walks us through her experiment with ChatGPT, which went through a number of stages before ending with a stunning conclusion. Listen in to find out if AI is able to formulate skincare successfully despite lacking that essential ingredient - “human-ness” - the Formula Botanica and indie beauty community bring to the equation. To learn more about this episode, all of the links that were mentioned and anything else, please visit the show notes on the Formula Botanica website.