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    494: How to involve executives in your content strategy

    494: How to involve executives in your content strategy

    FromThe Business Storytelling Show

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    494: How to involve executives in your content strategy

    FromThe Business Storytelling Show

    ratings:
    Length:
    15 minutes
    Released:
    Apr 20, 2022
    Format:
    Podcast episode

    Description

    In this episode, Christoph Trappe discusses why we need to work with executives to get better content for the business. Topics discussed:

    Why execs need to understand and appreciate content strategy
    How to get useful content out of them
    How to build trust
    Sharing results
    And more...

    Join Christoph.
    Released:
    Apr 20, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast. Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking