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264: The uncomfortable truth about MQLs vs SQLs  - a chat presented by Lead Forensics

264: The uncomfortable truth about MQLs vs SQLs - a chat presented by Lead Forensics

FromThe Business Storytelling Show


264: The uncomfortable truth about MQLs vs SQLs - a chat presented by Lead Forensics

FromThe Business Storytelling Show

ratings:
Length:
36 minutes
Released:
Dec 6, 2020
Format:
Podcast episode

Description

Lilah Waite of Lead Forensics joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.  
We are discussing: 

What are MQLs and SQLs
How important is the speed when we follow up with each of these? 
Is there such a thing as too fast? What are the best practices for follow up? 
Why do so many talk about MQLs vs. SQLs 
How do we make that hand off easier? 
How important is building audience to drive good QLs. 
What are some other uncomfortable truths  

Grab your free trial of Lead Forensics here: https://lnkd.in/ddTY46M 

This episode is produced by Trappe Digital LLC and supported by Lead Forensics.
Released:
Dec 6, 2020
Format:
Podcast episode

Titles in the series (100)

Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast. Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking