5 min listen
Ad Agencies don’t do what you think they do
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
Ad Agencies don’t do what you think they do
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
ratings:
Length:
18 minutes
Released:
Aug 31, 2021
Format:
Podcast episode
Description
A lot of people think Ad agencies are designed to do marketing for companies. That the goal is to drive success for their clients. That their success as a business, is built on doing a good job.
None of this is true, for the vast majority of ad agencies in the world. Most ad agencies are not focused not to deliver good results. Most ad agencies are not focused on building a business for you Most ad agencies are not focused making your company successful As somebody that spent millions and millions and millions of dollars as a supervisor and heading up ad agencies for years, let me give you the real secret behind with an ad agency is actually supposed to do. Most ad agencies number one and only objective, is to make the person that hired them, look good to their boss. There are obviously exceptions, but these exceptions are far far far outnumbered by myopic investment bankers who sell ideas, ego and spend far too much time writing reports and making presentations than actually sitting in the work.
None of this is true, for the vast majority of ad agencies in the world. Most ad agencies are not focused not to deliver good results. Most ad agencies are not focused on building a business for you Most ad agencies are not focused making your company successful As somebody that spent millions and millions and millions of dollars as a supervisor and heading up ad agencies for years, let me give you the real secret behind with an ad agency is actually supposed to do. Most ad agencies number one and only objective, is to make the person that hired them, look good to their boss. There are obviously exceptions, but these exceptions are far far far outnumbered by myopic investment bankers who sell ideas, ego and spend far too much time writing reports and making presentations than actually sitting in the work.
Released:
Aug 31, 2021
Format:
Podcast episode
Titles in the series (100)
Facebook's 1Day Post Click Attribution: a Secret of the Facebook Elite by The Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS