16 min listen
Greatest Ad In The World | Hopper's $37 Hotel Ad: Breakdown, Visual Appeal & Psychological Hacking
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
Greatest Ad In The World | Hopper's $37 Hotel Ad: Breakdown, Visual Appeal & Psychological Hacking
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
ratings:
Length:
19 minutes
Released:
Jan 17, 2024
Format:
Podcast episode
Description
Today's video delves into dissecting an advertisement by Hopper, an app that offers cheap hotel deals. We'll explore the unconventional format of their static ad and discuss how it captivates audience attention, thereby serving as an effective top-of-the-funnel ad. Additionally, we'll uncover key insights on how this ad mirrors organic content, emphasizing the importance of aligning paid media with organic strategies. Join us as we analyze the visual appeal and strategic implications of this ad, shedding light on its potential scalability and impact on user experience. @FraserCottrell Find Fraser - https://twitter.com/sourfraser https://www.youtube.com/@FraserCottrellSign up to his free newsletter - niceads.ukBook a call with him ? https://bio.link/frasercottrellCheck out Creative OS ➡️ https://www.creativeos.io/?via=charley► Education Resources- The Facebook Ads MBA Program: https://bit.ly/JoinTheMBAStandard- Disrupter School (Trial for $100): https://bit.ly/DisrupterSchoolEnroll- Facebook Disrupter Group (free): https://bit.ly/DisrupterFacebookGroup► Newsletter & Merchandise- Shape of Disrupt: https://bit.ly/DisrupterNewsletterSignUp► Connect With Me On Other Platforms- Twitter: https://twitter.com/CTtheDisrupter- Instagram: https://instagram.com/CTtheDisrupter- LinkedIn: https://www.linkedin.com/in/charleytichenoriv/
Released:
Jan 17, 2024
Format:
Podcast episode
Titles in the series (100)
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