47 min listen
The Rebirth Of A 30 Year-Old Brand & The Importance Of Never Forgetting Who You Are | House of Dagmar Founders Karin Söderlind & Sofia Wallenstam
The Rebirth Of A 30 Year-Old Brand & The Importance Of Never Forgetting Who You Are | House of Dagmar Founders Karin Söderlind & Sofia Wallenstam
ratings:
Length:
56 minutes
Released:
Oct 18, 2023
Format:
Podcast episode
Description
In this week's episode, we sat down with House of Dagmar founders and sisters Karin Söderlind, and Sofia Wallenstam. A conversation about the journey behind starting House of Dagmar, a legendary Swedish brand that after 20 years, had to rethink what it means to sell fashion. The brand has had many successes and failures, but remembering who are are and where you come from is the one thing you need to succeed, and for your brand to last for the ages.
For clips and video version of this podcast: https://www.youtube.com/channel/UCALRJUvCL5a15ZwW7dcpCyA
For clips and video version of this podcast: https://www.youtube.com/channel/UCALRJUvCL5a15ZwW7dcpCyA
Released:
Oct 18, 2023
Format:
Podcast episode
Titles in the series (100)
The Importance Of Spotting Marketing Trends In The Fashion Industry: In this weeks episode, we sat down with the founder of the marketing department of one of Brazil's biggest fashion businesses, Carmen Steffens. Gabriel talked to us about how he created one of the largest Brazilian fashion online stores of shoes, handbags, and accessories, starting back in 2007 by being able to spot marketing opportunities early. He also shared the strategy and insight he used to make Carmen Steffens one of the most successful e-commerce based fashion businesses in Brazil. by Beyond Fashion Business