Video can be key to promoting and growing your practice. Yes, it may be intimidating, but learning a few skills can introduce potential clients to yourself and existing clients to the full gamut of your techniques and modalities. Bring your website and social content to life and beyond the written word. Ryan Hoyme, the Massage Nerd, tells you which platforms to use and lets you in on equipment choices.   Ryan Hoyme has been a massage therapist for over two decades and worked in the health field for over three decades. He is internationally known as Massage Nerd and has won many awards in the massage profession. Also, he has been inducted into the American and the International Massage Therapy Halls of Fame. Ryan currently works at the Mayo Clinic as a massage therapist. He first decided to start MassageNerd.com when one of his students called him that and started photographing his massage techniques and eventually videotaping them. Ryan has a huge following on his social media accounts and continues to be a role model in the massage profession.   This episode sponsored by:    Color Up, www.colorupco.com     Anatomy Trains, www.anatomytrains.com      About Anatomy Trains:  Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.  Website: anatomytrains.com  Email: info@anatomytrains.com   Facebook: facebook.com/AnatomyTrains  Instagram: Instagram.com/anatomytrainsofficial  YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     About Color Up: Color Up makes 100% natural, cruelty-free, and small batch hemp-derived CBD products intended to balance the mind, body, and spirit. Color Up describes our mission, our intention, and our values. It’s a symbol of health and wellness, a way to find balance and harmony, and a way to stay connected to Mother Earth and all her colorful offerings. All Color Up products aim to evoke the body’s natural ability to heal and balance. Our process begins with the proper care and study of the cannabis plant, and extends to our therapists, chemists, and cultivators who work alongside one another to create these intentional, healing products. Color Up formulations are crafted with deliberate, complementary ingredients, working with the body’s chemistry to bring relief, correction, and homeostasis. Website: www.colorupco.com Email: info@colorupco.com Phone: 720-420-1734 Facebook: www.facebook.com/ColorUpTribe Instagram: www.instagram.com/colorupcbd