5 min listen
#50 Telling Educational Stories with Your Brand
#50 Telling Educational Stories with Your Brand
ratings:
Length:
6 minutes
Released:
Dec 31, 2019
Format:
Podcast episode
Description
This is the first of four episodes related to brands and storytelling. Think about the last time a friend or colleague told you about a brand or product they like. Chances are, one of the things that stood out was something they learned while reading about the product, reading its history, or maybe even using the product. People like to share something new or unexpected about brands they love with their friends, family and colleagues. Giving them something they can use to teach others motivates them to embrace and remember the information. In the act of teaching someone else, they also build greater affinity for your brand or product.
Released:
Dec 31, 2019
Format:
Podcast episode
Titles in the series (100)
#13 Cars and Branding: I discuss how I first fell in love with the concept of branding, at a rather young age, and through my appreciation for cars. Auto branding taught me hierarchy, positioning, and many more things. by The Agile Brand™ with Greg Kihlstrom