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6: Meet one of the best copywriters in the business, Tone of Voice expert, Vikki Ross

6: Meet one of the best copywriters in the business, Tone of Voice expert, Vikki Ross

FromCall To Action


6: Meet one of the best copywriters in the business, Tone of Voice expert, Vikki Ross

FromCall To Action

ratings:
Length:
55 minutes
Released:
Apr 19, 2019
Format:
Podcast episode

Description

Catching Vikki Ross was no mean feat; she's here, there and everywhere. One of the best copywriters in the business, Vikki specialises in Branding and Tone of Voice, running workshops all over the globe, and creating voices for some of the UK’s biggest brands, including The Body Shop, Sky, ITV, and Virgin Media.


She dedicates time to mentoring budding copywriters and is a very vocal champion of the art of copywriting itself. Vikki says; “Copywriting will take you further than you imagined – into people’s homes, onto high streets and on shoots around the world…”


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Vikki Ross


A Big Life in Advertising Mary Wells Lawrence 


How To Write Better Copy by Steve Harrison


Persuasive Copywriting by Andy Maslen 


Hey Whipple, Squeeze This! by Luke Sullivan 


The Copy Book by D&AD





Ali Hanan / Creative Equals / Creative Equals Conference


For Creative Girls


Who's Your Momma?


@VikkiRossWrites #CopywritersUnite #CopySafari


Gasp (The Blogfather)


Context. The Devil is in the Detail


Building a Brand
Released:
Apr 19, 2019
Format:
Podcast episode

Titles in the series (100)

The go-to podcast for anyone trying to make sense of the world of Marketing, Business and beyond. In an industry that is a minefield of utter bollocks, we aim to capture our heroes and allies from the front line to have a chin-wag with. It’s like Pokémon Go, with the single but vital exception that it’s not a short-term bandwagon of shite. UK TOP 3 | US TOP 100 | RELEASED FORTNIGHTLY