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EP202: Kristina Heney, CMO, Hornblower Group

EP202: Kristina Heney, CMO, Hornblower Group

FromGreat Minds


EP202: Kristina Heney, CMO, Hornblower Group

FromGreat Minds

ratings:
Length:
40 minutes
Released:
Nov 3, 2022
Format:
Podcast episode

Description

Kristina Heney is a live experience marketing expert, storyteller, brand builder and performance marketer who has spent the last two decades connecting fans with world-class brands including Cirque du Soleil, Madison Square Garden Entertainment and the National Basketball Association.

Currently, Kristina is the EVP, CMO of Hornblower Group, the world’s largest on-water experiences company, featuring a global network of ferries, sightseeing and micro overnight cruises. As CMO, Kristina oversees all aspects of Hornblower’s global marketing, guest experience, and brand communications across 30 ports, leading a team of 400 marketers.
Released:
Nov 3, 2022
Format:
Podcast episode

Titles in the series (100)

Advertising Week Co-Founder and Chairman Matt Scheckner sits down with Great Minds from all walks of life from across the globe.