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The Ancillary Dilemma: Who Calls the Shots?

The Ancillary Dilemma: Who Calls the Shots?

FromThe Design Pop


The Ancillary Dilemma: Who Calls the Shots?

FromThe Design Pop

ratings:
Length:
67 minutes
Released:
Sep 12, 2023
Format:
Podcast episode

Description

In today's episode, we're going deep into a surprisingly hot topic in the world of the dealer designer. Should the reins of ancillary decisions be in the hands of designers, salespeople, a specialist, A&D, manufacturer’s rep… all of them? To help break down this debate, we welcome two very special guests, Jodi Sorenson (Director of Furniture Design at Agile Interiors) and Abby Leopold (Principal at CH411). We discuss how ancillary has become more complex, the differences between specification & selection, and explore ideas on how dealerships can enhance the ancillary process as the demand for ancillary grows.Plus, we glean findings from a survey put out by The Design POP, revealing how dealerships approach ancillary, with some eye-opening feedback. Join us for a comprehensive look into the evolving realm of ancillary furniture and how this topic just might make or break your dealer design team.The Design Pop is an Imagine a Place ProductionConnect with Alexandra on LinkedInFollow The Design Pop on LinkedIn
Released:
Sep 12, 2023
Format:
Podcast episode

Titles in the series (18)

I'm your host, Alexandra Tseffos, and welcome to The Design Pop, a podcast for dealer designers! The world of the dealer designer is changing and now more than ever, this community plays an ever-increasing role in the success of projects. These designers possess a wealth of knowledge and passion for furniture and design, but it seems this group is often left unrecognized. As the industry evolves, there is a growing recognition of the value of this role, leading to more opportunities for empowerment. Join me as I share my experiences as a designer, trainer, and consultant to help this community build more influence and recognition - this is the first step in building a community of dealers designers that are focused on learning, improving their craft, and growing their careers. Whether you're a furniture enthusiast or just curious about growing and learning more to apply to your own career. I'm glad you're here. Join me as we harness the power of the design community to explore these important topics in the world of design. The Design Pop is an Imagine a Place Production.