Welcome to the 42nd episode of The 6 Figure Product Business Podcast. 
 
On this episode we are diving into all things Facebook ads and User Generated Content with ads expert Lauren Schwarz of The Loft 325. Lauren Schwartz is a thought leader in creating profitable creative strategies for e-commerce brands. Design professional with over 15 years of experience. Over the last 8 years working in digital marketing.
 
In this episode we dive into:
Create stellar Facebook ads with Creative user generated content & FB Ads best practices
 
Creative ads that drives the customers to click 
-What assets you need to run ads
-How to identify your hook in the first 3 seconds
- Tips on gathering all of the most stand out content to use for your 15-sec ad
- Telling your story in 15 seconds or less to make your brand stand out
- Photo verse video ad format, what converts better?
 
User-Generated Content
- What is it, and why is it important to your brand?
- Why you need to Always Always use branded captions.



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Connect with Lauren
Instagram - https://www.instagram.com/theloft325/
Facebook - https://www.facebook.com/theloft325
LinkedIn - https://www.linkedin.com/in/lauren-schwartz-07354312/
Website - http://theloft325.com/



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