Peter Hewlett has been behind the scenes on many of the best direct response offers in the past 10 years, from launch to exit for multiple seven eight-figure offers, everything from operations, copywriting, and everything in between conversion rate optimization.Peter is a real secret weapon for many of today's top direct response companies and stays in the shadows. So it's cool that we're gonna be able to talk with him about his secret sauce and how you can apply it in your campaigns to boost conversions and results.So let's get into the show._1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library   2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call_Get in touch with the host, VidTao Co-Founder Ian Nagy here:Twitter: https://twitter.com/cronag805LinkedIn: https://www.linkedin.com/in/ian-nagy/_Find Peter Hewlett here:Instagram: https://www.instagram.com/peter_c_hewlett/