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How to Bootstrap (& exit) Software Companies & Avoid Shiny Objects with Melissa Kwan

How to Bootstrap (& exit) Software Companies & Avoid Shiny Objects with Melissa Kwan

FromVidTao Podcast


How to Bootstrap (& exit) Software Companies & Avoid Shiny Objects with Melissa Kwan

FromVidTao Podcast

ratings:
Length:
54 minutes
Released:
Jan 8, 2024
Format:
Podcast episode

Description

Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/vidtao_Dive into the entrepreneurial spirit with today's VidTao podcast as we welcome the remarkable Melissa Kwan (https://www.linkedin.com/in/melissakwan/), a three-time bootstrapper and the visionary behind eWebinar.com. With a history of building and selling two major software companies, Melissa brings a treasure trove of insights and real-world wisdom to our conversation. From navigating diverse business landscapes to honing in on the real leverage points that drive success, Melissa discusses the art of focusing and avoiding the allure of distractions. This episode is a goldmine for both seasoned business owners and aspiring entrepreneurs. Discover actionable advice, strategies for growth, and inspiring stories from Melissa's journey. Tune in to gain valuable perspectives that could transform your entrepreneurial journey and propel you toward success.
Released:
Jan 8, 2024
Format:
Podcast episode

Titles in the series (46)

What makes video advertising work on platforms like YouTube ads and TikTok ads (and more)? Find out where creativity and science cross in the video ads we see daily. Tune into the VidTao Podcast and get all the scientific insights straight from the source. We interview executives, deep learning experts, and marketing professionals. Our aim is to outline the thought process behind these ads. Why is deep learning and psychology essential for a successful video marketing campaign? What do AI and the 15-second ads on YouTube have in common? How can marketers influence our emotions? Press "play" and figure it out!