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185: When Your Destination is the Headquarters of an Election with Elizabeth Keller

185: When Your Destination is the Headquarters of an Election with Elizabeth Keller

FromDestination Marketing Podcast


185: When Your Destination is the Headquarters of an Election with Elizabeth Keller

FromDestination Marketing Podcast

ratings:
Length:
38 minutes
Released:
Mar 1, 2022
Format:
Podcast episode

Description

This week on the Destination Marketing Podcast Adam is joined by Elizabeth Keller, Director at the Delaware Office of Tourism. Listen to hear what it was like advertising the home state of President Joe Biden during the election and how she was able to ask another DMO for advice. Other topics include the benefits of being a young professional in the tourism industry and how to effectively market a destination with a limited budget. 

"Data can be paralyzing sometimes. You get overwhelmed. If you let it tell the narrative and tell you where to go, then your five hundred thousand dollar budget can make a big impact." -Elizabeth Keller

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services,  please email adam@relicagency.com or visit www.relicagency.com. 

To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network. 
Released:
Mar 1, 2022
Format:
Podcast episode

Titles in the series (100)

The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do and how to do it. Subscribe today if you’re a tourism marketer and want to perfect your craft.