32 min listen
171: The Expanded Definition of Success in the Industry with Jennifer Stoll
171: The Expanded Definition of Success in the Industry with Jennifer Stoll
ratings:
Length:
10 minutes
Released:
Nov 30, 2021
Format:
Podcast episode
Description
This week on the Destination Marketing Podcast, join Adam at the Sports ETA Symposium as he talks to Jennifer Stoll, executive director
of the Greater Grand Junction Sports Commission. She recently released a Sports ETA white paper about measuring the success of sports, events and tourism in communities across the country. Listen to hear her words of wisdom on the subject and learn how to define and refine your destination's mission statement.
"It's about the expanded definition of success in the industry. We talk so frequently about the economic side of it which we equivocate to heads in beads, that's how we all speak the lingo. Our communities benefit in a variety of ways in addition to the economic side. What does that look like if we start to identify those things and start to tell that story and how does that change our value proposition in our communities?" -Jennifer Stoll
White Paper: Expanded Definition of Success for the Sports Events and Tourism Industry
Follow the Destination Marketing Podcast on social media:
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If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!
Do you want to be featured on the show? Send us a voice message!
The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.
of the Greater Grand Junction Sports Commission. She recently released a Sports ETA white paper about measuring the success of sports, events and tourism in communities across the country. Listen to hear her words of wisdom on the subject and learn how to define and refine your destination's mission statement.
"It's about the expanded definition of success in the industry. We talk so frequently about the economic side of it which we equivocate to heads in beads, that's how we all speak the lingo. Our communities benefit in a variety of ways in addition to the economic side. What does that look like if we start to identify those things and start to tell that story and how does that change our value proposition in our communities?" -Jennifer Stoll
White Paper: Expanded Definition of Success for the Sports Events and Tourism Industry
Follow the Destination Marketing Podcast on social media:
YouTube
TikTok
If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!
Do you want to be featured on the show? Send us a voice message!
The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.
Released:
Nov 30, 2021
Format:
Podcast episode
Titles in the series (100)
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