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134: Does Your Destination Need A VP Of Market Research? with Brianna Francis

134: Does Your Destination Need A VP Of Market Research? with Brianna Francis

FromDestination Marketing Podcast


134: Does Your Destination Need A VP Of Market Research? with Brianna Francis

FromDestination Marketing Podcast

ratings:
Length:
36 minutes
Released:
May 11, 2021
Format:
Podcast episode

Description

Brianna Francis, Vice President of Marketing Communications at Visit York County, joins this episode of the Destination Marketing Podcast to discuss her role and how tourism in York County has been affected by the coronavirus pandemic. Learn from the strategies that they have utilized to make the most out of everything that can be found within their destination.

"The pandemic has offered us an opportunity to really stay with our destination, and say what we can do differently to be successful in a business model, not just in a tourism model" -Brianna Francis

Visit York County - https://www.visityorkcounty.com/

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services,  please email adam@relicagency.com or visit www.relicagency.com. 

To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network. 
Released:
May 11, 2021
Format:
Podcast episode

Titles in the series (100)

The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do and how to do it. Subscribe today if you’re a tourism marketer and want to perfect your craft.