It’s been a busy few weeks for Ed Hammond. The former Bloomberg reporter was part of the group that this month launched Collected Strategies, a strategic communications firm that helps clients navigate mergers and acquisitions, corporate crises, restructurings, bankruptcies and other issues.He talks about getting the firm off the ground, as well as the biggest marketing and communications news of the week, including: - Twitter’s rebranding as X; - Microsoft updating its comms team for the age of AI; - Chipotle’s contest on Threads; - And much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek