Seasonality adjustments are an advanced tool that can be used to inform Smart Bidding of expected changes in conversion rates for future events like promotions or sales.Listen to this episode as our Director of Operations, Leandra Green, and our Google Ads Specialist, Cindy Marin, share how you can create seasonality adjustments, including the following:- What seasonality adjustments are- When to use seasonality adjustments- Common misconception of advertisers about seasonality adjustments- Important factors to consider when running seasonality adjustmentsRelated videos:? Tips to Boost Your Holiday Sales With Google Ads Campaigns: https://youtu.be/93jjCTfE6gs? Three FREE Tools To Spy On Your Competitors' Ad Copies: https://youtu.be/nYDz_q3CcVY ? Google Ads Basics: How to Track Conversions: https://youtu.be/KiPVfGWBtdg 0:00 Intro0:35 How to Create Google Ads Seasonality Adjustments2:50 Black Friday online sales set a new record4:12 What are seasonality adjustments?6:29 Work with the best Google Ads agency on the planet10:15 Setting the conversion rate adjustmentDo you have burning questions about Google Ads? ? Ask our Google Ads experts in REAL TIME every FRIDAY, 1 PM PT!Be a member of our channel by clicking the JOIN button to access the Live Q&A chat. ? Here's the link to our upcoming Dec 16 Google Ads Live Q&A: https://youtu.be/J621ePiUULQAre you a performance marketer with Google Ads experience living in New York? ??Have you dreamed of joining the Solutions 8 team? We may have the perfect role for you!Send your resume to: apply@sol8.com. ? More details about the job requirements are here: https://www.linkedin.com/posts/soluti...This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ ??? The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:https://youtube.com/playlist?list=PLp... ? Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw ? Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ ?The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... ? Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm... ? The only guide you’ll ever need for Google Ads for YouTube:https://sol8.com/google-ads-for-youtube/ ? Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/ --------------------------------------------------? Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/ --------------------------------------------------Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here: https://www.youtube.com/channel/UCKuk...--------------------------------------------------? Want to become a Google Ads expert?We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!Learn how to...