Defining a culture early may not seem important with all the tasks of an early-stage start-up. Many other things may seem more important than defining a culture early. However, when you have a solid base to build on, it is easier. One big reason is that each person you hire is essential at the beginning of any company — you want to make sure you get it right. Today’s guest is Erin Willet, a Managing Partner at Assured Consulting Solutions. Inc Magazine ranked this company #746 on the 2020 Inc list. This is their third consecutive year on the list. Assured Consulting Solutions delivers solutions and architectures that use leading-edge concepts and technologies that help their clients take advantage of the opportunities associated with large data sets. Erin shares why defining a culture early has been so crucial to creating a company to grow fast. We look at the foundational elements of culture in an early-stage business. Discover why defining a culture early will help you lead a company that serves your clients well too. Get the show notes for Defining a Culture Early Drives Meaningful Growth with Erin Willett Assured Consulting Solutions Click to Tweet: Listening to a fantastic episode on Growth Think Tank featuring #ErinWillett with your host @GeneHammett http://bit.ly/gttErinWillett  #DefiningaCultureEarly #GeneHammettPodcast #Leadership #GHepisode740 #GTTepisodes #Podcasts #IncList2020 Give Growth Think Tank a review on iTunes!