There’s a lot of shitty marketers out there.

Kieran Flanagan is joined by Patrick Campbell (Founder of Profitwell, CSO at Paddle) to discuss why editorial taste is the most important skill in the future for marketers. Learn why taste is CRUCIAL in an AI world, the importance of feedback loops, why you have to have a video strategy to win, and why you need to create unique value for your consumers.

About Patrick Campbell
CSO at Paddle.com after recently founding and selling ProfitWell.com. Background in Economics and math. Started career working at NSA and Google before jumping into the tech world. Deep knowledge on subscription/SaaS market benchmarks, retention, inbound media, and pricing.

Connect with Patrick!

Twitter www.twitter.com/patticus


LinkedIn www.linkedin.com/patrickccampbell


Paddle www.paddle.com


Profitwell https://www.profitwell.com/ 


Mentions

Gary Vaynerchuk https://garyvaynerchuk.com/ 

Patrick’s tweet on the Budlight controversy https://twitter.com/Patticus/status/1669019632307511298 


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Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar  
Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.