Hayley Clarke is the co-owner and managing director at Onya. The business has been trading since 2004 and Hayley and her partner bought it in 2015. Onya are selling products that help customers reduce their use of single-use plastic via their WooCommerce site where they get over 25,000 visitors a month, AND they have over 700 wholesale customers globally. In this episode we discuss:The pros and cons of acquiring an existing businessTransitioning to sustainable packaging Improving product design whilst saving money and reducing wasteBuilding trust with customersEmail marketing and developing engaging SEOGet your free ticket now to our Overstocks online event >>> https://ecmp.info/summit Check out Tidio >> https://ecmp.info/tidio use code 'ECMP' for an exclusive discount Checkout AppSumo >> https://ecmp.info/appsumo Get all the links and resources we mention & join our email list at eCommerceMasterPlan.comLove the show? Chloe would love your feedback - leave a review here: https://ratethispodcast.com/masterplan This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy