21. Bob Moesta: Spotting Non-Consumption

FromThe Disruptive Voice

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21. Bob Moesta: Spotting Non-Consumption

FromThe Disruptive Voice

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Length:

14 minutes

Released:

Jul 9, 2018

Format:

Podcast episode

Description

We sat down with Bob Moesta, the President and CEO of The ReWired Group, and pioneer of the Jobs To Be Done Theory. The topic: spotting and strategizing around non-consumption. Through this lens companies can see where they can enter a market and compete against...nothing!

Released:

Jul 9, 2018

Format:

Podcast episode

Titles in the series (100)

The Disruptive Voice explores the frameworks of Disruptive Innovation across a wide range of industries and circumstances. Guests include academics, researchers, and practitioners who have been taught and inspired by the late Clayton Christensen.

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26. What Really Creates Prosperity?: Efosa Ojomo and Karen Dillon, co-authors with Clayton Christensen on The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty, discuss the story behind their newly-released book, what it’s like to collaborate with Clay, and the... by The Disruptive Voice
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21. Bob Moesta: Spotting Non-Consumption: Diving into the Jobs To Be Done Theory by The Disruptive Voice
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42. Disruption and Electrification in the Auto Industry, Featuring Cliff Maxwell and Ned Calder: This week on The Disruptive Voice we bring you a conversation between and on the electrification of the auto industry -- or, more broadly, the mobility industry -- using the theories of Disruption and Jobs To Be Done. As a partner at , where he has... by The Disruptive Voice
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21. Bob Moesta: Spotting Non-Consumption

21. Bob Moesta: Spotting Non-Consumption

Description

Titles in the series (100)

More Episodes from The Disruptive Voice

Related podcast episodes