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Boss Talk #10: The Story is the Strategy with Dave McJannet

Boss Talk #10: The Story is the Strategy with Dave McJannet

Froma16z Live


Boss Talk #10: The Story is the Strategy with Dave McJannet

Froma16z Live

ratings:
Length:
62 minutes
Released:
Apr 19, 2021
Format:
Podcast episode

Description

On this episode of Boss Talk:  How do the best product marketers see and explain a trend?How much is the best marketing truth vs. spin?Does the marketing function create the strategy or execute on it?What are the core skills and competencies of a great product marketer — and how do you find, or train, product marketers?Should you create a category, or try to capture an existing category?What is the minimum viable audience ?What's the role of open source in getting a minimum viable audience?How should an open source company handle DevRel, licensing, and big cloud competitors?Boss Talk is the Clubhouse show where a16z cofounder Ben Horowitz and Ali Ghodsi, the Founder/CEO of Databricks, discuss CEO stuff, leadership stuff, management stuff... boss stuff. Live every Tuesday 5-6pm on Clubhouse. 
Released:
Apr 19, 2021
Format:
Podcast episode

Titles in the series (100)

a16z Live is the place to listen to recorded live discussions and events featuring, hosted, or co-hosted by a16z partners (with outside voices too). As a reminder, all content posted here is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. Views expressed are those of the individuals and not the views of Andreessen Horowitz, please see a16z.com/disclosures for more. To learn more about the broader a16z Podcast network and shows, please visit a16z.com/podnetwork.