96 min listen
Harnessing Ecosystem-Led Growth with Bob Moore of Crossbeam
Froma16z Live
ratings:
Length:
35 minutes
Released:
Apr 9, 2024
Format:
Podcast episode
Description
In this SaaS era, partnering with no one means competing with everyone. How the best companies take advantage of ecosystem-led growth—or where they sit in the SaaS ecosystem to improve acquisition, expansion, and access to new markets, as discussed by a16z general partner Sarah Wang and Crossbeam CEO Bob Moore.[00:01:43] The birth of ecosystem-led growth[00:05:12] The data revolution in partnerships[00:12:46] Integrating ecosystem-level GTM motions[00:16:29] Bob's founder history[00:24:30] Ecosystem-qualified leads and new opportunities[00:29:34] ELG as AI force multiplierFor a transcript of this episode of a16z Live!, click here.
Released:
Apr 9, 2024
Format:
Podcast episode
Titles in the series (100)
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