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Creating Effective PR Campaigns with Rachel Allison | Axe & Saw

Creating Effective PR Campaigns with Rachel Allison | Axe & Saw

FromThe Girls in Marketing Podcast


Creating Effective PR Campaigns with Rachel Allison | Axe & Saw

FromThe Girls in Marketing Podcast

ratings:
Length:
52 minutes
Released:
May 24, 2023
Format:
Podcast episode

Description

In today's episode, we are joined by someone who knows the PR world inside out! Rachel Allison is the founder of PR Agency, Axe & Saw, and someone who regularly advocates for Diversity, Inclusion & Equity in her work.

This episode covers:

Working in PR
Building your own agency
The difference between good and bad PR campaigns
Working for a small vs large agency
The evolution of the PR industry


If you're in the PR agency or simply interested in PR, this episode is a must-listen!

If you're new around here, make sure you're following Girls in Marketing on social media:
LinkedIn: https://www.linkedin.com/company/girls-in-marketing/
Instagram: https://www.instagram.com/girlsinmarketing/
TikTok: https://www.tiktok.com/@girlsinmarketingg
Released:
May 24, 2023
Format:
Podcast episode

Titles in the series (93)

Marketing podcast covering tips and tricks to help you get started in the industry as well as digital marketing news and expert advice from marketing professionals. Let's talk about Girls in Marketing and how we can revolutionise the industry, together.