Sales Jokes That Don’t Fall Flat with Jon Selig #195 There  are parallels between sales, improv and stand up comedy. Unfortunately sales jokes can fall flat and jeopardize a deal. In this episode Jon Selig shares advice on how to employ comedy to connect, build relationships and win deals. Sales and Comedy Each sales call has elements of standup. Open strong, close strong, probe the audience for their pain. display confidence. First you need to sell them on you. A simple  self deprecating joke is safe. Craft jokes specifically for a prospect’s pains and challenges within their industry. It is very easy to offend and alienate your prospect.  You only need to offend one person on a team to lose a deal. Don’t push anyone down Don’t marginalize anyone Don’t mock popular sentiments Be as politically correct as you can Have empathy and put yourself in your customer’s shoes. If you do that you won’t cross the line and have your sales jokes fall flat. Improv in Sales Frame your message within the problems and desires of your prospects. Be positive with the other person, respect them. Answer the question  your prospects ask Listen for the question, address it square on Use the improv framework of Yes And Accept what you hear and go with it. Show how your solution will address their pains and challenges Take Action Plan Write more. Set aside time, express your thoughts in  1-3 pages. Stream what’s going on in your head. Discover your goals, then work it into your sales presentations. The key is to be relatable. How to Find Jon Selig You can find Jon Selig online and at a comedy club near you in Central America! Website: jonselig.com TW: @jonselig LinkedIn: https://www.linkedin.com/in/jonselig/ IG: ImprobableComic EMAIL: jon@jonselig.com Jon also raises funds with Comedy Abroad, which produces live English stand-up comedy fundraisers in Latin America.  Sales Babble Sales Jokes Go here www.salesbabble.com/jokes  Building Rapport in Sales There are other ways to build rapport other than jokes. Here are past episodes. Listen today! How To Sell The World with Karl Weaver #177 How to Sound Better and Improve your Voice during Sales Presentations with Tracy Goodwin #172 Selling from the H.A.R.T. with Mega Cindy Vranken #143 4 Step Sales Framing Process with Aaron Janx #131 When Buyers Say No with Tom Hopkins How to Assume Rapport when Prospecting with Ken Dunn #90 Stop Selling Start Leading with Deb Calvert #84 The Myth of Know Like Trust #74 Conversations That Sell an Interview With Nancy Bleeke #68 How To Sell a Fine Dining Experience with Tony DeSalvo #62   The post Sales Jokes That Don’t Fall Flat with Jon Selig #195 appeared first on Sales Babble Sales Podcast | Sales Training | Sales Consulting |Sales Coaching.