"A brand grows in the centuries balancing between heritage and modernity - to stay modern, to stay relevant. Leadership also requires this balance.” 
Daniela Riccardi is a proven CEO - with extensive experience operating businesses and brands in the international consumer and retail industry. She's currently the CEO of Moleskine, and has also led as CEO at iconic luxury and fashion brands like Baccarat and Diesel.  Daniela got her career start over 25  years at Procter & Gamble, where she held numerous senior roles including Vice President in Colombia, Mexico, and Venezuela. From 2001 to 2004, she worked as Vice President and General Manager for Eastern Europe and Russia, based in Moscow. From 2005 to 2010, she was President of Procter & Gamble Greater China. 
Daniela has also served as a member of the board of WPP, the largest agency holding company, the French Luxury goods company and of Comite Colbert, an association of French Luxury Brands and cultural institutions. Daniela Riccardi graduated Magna cum Laude from the University of Rome - La Sapienza (Italy) and holds a degree in Political Science and International Studies. Prior to that, she completed professional studies in classic and modern dance at the National Dance Academy in Rome. She speaks fluent French, English, Spanish and Italian. You’ll enjoy this candid talk on leadership, heritage & modernity from the 2019 P&G Alumni Global Conference in Madrid.