Have you noticed a lot more competition for your ideal clients? If you think your market is saturated, you may be right.  Over the past decade, I have noticed several entrepreneurial fields becoming crowded. Areas like marketing, consulting, and business and life coaching have grown exponentially — especially since 2020 and the Great Resignation. There are a few reasons for this growth, and on today’s episode $ix Figures Lab Coach Elizabeth Cook and I will talk about why certain fields have become saturated and how to ensure you stand out in a crowd.   Keep listening to learn the number one mistake service-based business owners make that practically guarantees they will be invisible to their ideal clients, why the way I describe my business has evolved over the years, and how to use the Blue Ocean Strategy to laser in on your niche and specialty.    ? Join the waitlist for $ix Figures Lab ? Subscribe to the NEW private podcast series for Marketers, Consultants and Financial Professionals ? Connect with Natalie on LinkedIn ? Get all the links from this episode This episode was first published at BizChix.com/571.