"Why be shy, don't you want them to buy?" Those are the words of Coach Tam, forming part of an amazing poem that she recites for us on this inspirational episode of the Kingdom Builders Academy Podcast that unpacks what it means to create an irresistible offer. First up in the unpacking is the actual packaging! You don't want an offer that looks cheap or poorly designed. There's more great advice from Coach Tam, as she's then joined by her son Zack and his wife Bunny, as they explore your Message, your Offer, and your Market. And so, if you don't get traction, you can always blame your MOM!Creating irresistible offers is a pillar in building a brand business in ministry. Our hearts are in alignment with God's plan for us, and it's our privilege and honor to be this side of Heaven for the work that we do. As we continue to work with brands and people who are shaping the world for Jesus Christ, we invite you to join us and walk His path. "If you want to have a successful business that pays you to pursue your purpose, you need to have an offer, right? And we call it a high-ticket, back-end offer. Something that's a thousand dollars or more that will help people go to the next level." ~ Zack LoweIn This Episode:- What is your offer? Understanding what you're selling- Blame your MOM if you don't get traction- Focus on the What, not the How- What are the 4 Keys to Transformation?- Providing clarity to your customer- Encouraging commitment and consistency- When to work on your course content- Pricing your products intelligently- Understanding traffic sources and sales funnels- When to shift to group coaching- When to up the price and join the big leagues- How long will it take to get to six figures?- Offering a money-back guarantee- Bunny’s advice on dealing with fear and valuing your expertise- Why it’s uncomfortable being pregnant with a dreamAnd more!Resources: FREE GIFT: NYT BESTSELLER TAMARA LOWE'S BOOK “ON PURPOSE”Connect with The Kingdom Builders: WebsiteFacebookFacebook GroupLinkedInYouTube