Outreach is focused on building and maintaining relationships.
When outreach is done correctly, when it does come time for the pitch, it won’t seem sales-y because it will just be the natural course of the conversation and relationship.
What you’ll learn about in this show:

How to think about the 4th or 5th sale not the first with outreach
Repeatable system for outreach
Difference between cold and warm outreach
How to research for an outreach campaign
How to generate more projects from the first project with a simple email
Does your marketing reflect your most current understanding of your target market?
Your objectives should be in your top, middle, and bottom of your marketing funnel