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Influencers: Working for You or Against You?

Influencers: Working for You or Against You?

FromRetail Unwrapped - from The Robin Report


Influencers: Working for You or Against You?

FromRetail Unwrapped - from The Robin Report

ratings:
Length:
21 minutes
Released:
Nov 24, 2022
Format:
Podcast episode

Description

Kanye West’s plummet as an influential force has become legend. And he is not alone. Celebrities can flameout as quickly as they amass hundreds of thousands of fans and followers.  So, how do brands safeguard their reputations, and what do they do when influencers go off the rails? Join Robin Lewis and Shelley E. Kohan, TRR’s chief strategist as they tackle the difficult and controversial trend of influencers guilty of hate speech and inappropriate behavior…and what brands should do about it.  For more strategic insights and compelling content, visit TheRobinReport.com where you can read, watch, and listen to content from Robin Lewis and other industry experts.Be sure to follow us on LinkedIn and Twitter for the latest from Robin Lewis and The Robin Report.
Released:
Nov 24, 2022
Format:
Podcast episode

Titles in the series (100)

The Robin Report Podcast Series is hosted by Robin Lewis, best-selling author and CEO of The Robin Report, along with The Robin Report Chief Strategist Shelley E. Kohan. They provide insights and opinions on major topics in the retail and consumer product industries. The shows are presented as lively conversations on industry-wide issues, trends and consumer behavior.