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Peter Ramsey on Customer Experience (Part Two)

Peter Ramsey on Customer Experience (Part Two)

FromThe Human Risk Podcast


Peter Ramsey on Customer Experience (Part Two)

FromThe Human Risk Podcast

ratings:
Length:
74 minutes
Released:
Feb 26, 2023
Format:
Podcast episode

Description

What makes for a good customer experience? In two special episodes of the Human Risk podcast, I’m speaking to CX experts who provide fascinating insights into what drives how we feel about the times when companies deliver really good or really bad service On this episode which is the second of the two, I speak with Peter Ramsey. He’s the Founder of Built for Mars, a company that undertakes UX research. He has spent 1000s of hours researching what makes for good and bad customer experience and has some incredible insights to share.To find out more about Peter and his work, visit: https://builtformars.com/You can find him on social media:LinkedIn: https://uk.linkedin.com/in/ramseypTwitter:https://twitter.com/PeteRamsey and https://twitter.com/BuiltforMarsTo buy my new book ‘Humanizing Rules: Bringing Behavioural Science to Ethics & Compliance’ visit https://www.human-risk.com/humanizing-rules-book
Released:
Feb 26, 2023
Format:
Podcast episode

Titles in the series (100)

People are often described as the largest asset in most organisations. They are also the biggest single cause of risk. This podcast explores the topic of 'human risk', or "the risk of people doing things they shouldn't or not doing things they should", and examines how behavioural science can help us mitigate it. It also looks at 'human reward', or "how to get the most out of people". When we manage human risk, we often stifle human reward. Equally, when we unleash human reward, we often inadvertently increase human risk.