Sales operations is a set of business activities and processes that help a sales organization run effectively. But if you're not laser-focused on supporting your sellers and buyers, you're completely missing the mark. Tim Gerardi (Director of Sales Operations at TPC Wire & Cable) discusses how best to repair your ailing Sales Operations by creating an environment that is centered around people and process.

Follow the Hosts on LinkedIn:
Alastair Woolcock (CRO, Revenue.io)
Howard Brown (CEO, Revenue.io)

And our Special Guest:
Tim Gerardi (Dir. Sales Operations, TPC Wire & Cable)

Sponsored by:
Revenue.io | Powering high-performing revenue teams with real-time guidance

Explore the Revenue.io Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast

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