30 min listen
77. John Jantsch, Duct Tape Marketing & Podcast Bookers — Turning Customers into Partners
77. John Jantsch, Duct Tape Marketing & Podcast Bookers — Turning Customers into Partners
ratings:
Length:
30 minutes
Released:
Jun 24, 2021
Format:
Podcast episode
Description
John Jantsch has spent over 35 years teaching small and local business owners how to make effective marketing a core part of their business. His Duct Tape Marketing method, (now a book, a business, and a consulting network) breaks down how to systematize your advertising into tangible, manageable steps.
Duct Tape Marketing is also about creating trust and relationships with customers, and growing your business to meet their needs. To this end, John has also started Podcast Bookers, which allows business owners and entrepreneurs to guest on podcasts, raising their profile and establishing them as authorities in their field. John and I connected to discuss his philosophy on marketing, and the hidden value of being a podcast guest.
Duct Tape Marketing is also about creating trust and relationships with customers, and growing your business to meet their needs. To this end, John has also started Podcast Bookers, which allows business owners and entrepreneurs to guest on podcasts, raising their profile and establishing them as authorities in their field. John and I connected to discuss his philosophy on marketing, and the hidden value of being a podcast guest.
Released:
Jun 24, 2021
Format:
Podcast episode
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